Creating the perfect logo for your business start up


If you’ve just started your own business, then finding the perfect logo is a must. Logo design is a crucial part of any business strategy and is one of the first things you should consider when laying out your plan for web domination! A good logo can help a company to truly thrive and when you’re busy at home after a busy day at the office, it’s reassuring to know that your business logo is doing a great job in promoting itself why you’re away!

But what goes into creating that perfect business logo? A company like smartsign can assist you, but here, we’ll look at a few tips about how you can build one, that works for you.

Ideas for your logo

A good place to start with your business logo design is with a brainstorming session. Begin with a collage of images that you collect as inspiration for a project. In the case of a logo, this might consist of logos that you like from other brands, images of your own products and images of things that relate to the name of your brand.

While you’re doing this you should try to avoid ‘clichéd’ ideas when choosing your design. That means avoiding things that are used too frequently in other logos and thus won’t be unique or appear creative and thoughtful. Globes, ticks and speech bubbles are all over done and should thus be avoided.

Creating your logo

Once you have an idea for a logo design, the next thing to do is to actually start creating it. Of course this requires a more measured approach than other aspects of design. Remember: this is going to be used on your websites, packaging, advertising and more and will become an ambassador for your business. In other words, the quality needs to reflect the quality of your business and thus should be flawless.

You can purchase software that you can use at home to create your desired look, or you can even work with a graphic designer who speicialsies in company logos. If you choose to outsource this work then it’s crucial that the designer knows about the inner workings of your business, they are familiar with how you work, what you do, what you sell and your companies mission statement. This way, they’ll be able to create you something that will become the voice of your business.


Remember, before you even start working up a logo design concept, ensure you research your target market thoroughly!

Be enticing and make sure it appeals to your target audience. Be unique, and avoid obvious clichés – make your logo memorable! Be timeless and make your logo eternally relevant – so avoid trendy fonts.

Use colour to reinforce your message and make good use of any white space.

Don’t follow trends – create them with a bold design but always keep things simple. Don’t make your logo too “busy” and if you have a message – express it.




I'm a mother of 2 who likes to get involved in too much! Besides writing here I started a non-profit, I'm on the PTO board, very active in my community and volunteer in the school. I enjoy music, reading, cooking, traveling and spending time with my family. We just adopted our 3rd cat and love them all!

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Smore Magazine Subscription for Girls Review and Giveaway

I am fortunate enough to be the mom to two amazing daughters and they both happen to love science.  My older daughter was so fascinated with microbiology in 6th grade science class that she used her birthday money to purchase a stuffed paramecium and euglena.  (It’s OK…you can google it. I had to, too!) Their dad and I both have science backgrounds, so it makes me very happy that my daughters love learning about Science, Technology, Engineering, and Mathematics – or STEM – topics.

But, did you know that while women make up 48% of the US workforce, they are only 24% of the STEM workforce? Young girls have untapped talent and potential to change the world through a STEM career, but how do we cultivate that interest at a young age?  The creators of Smore are trying to do just that with their magazine created for girls ages 7 – 12 who love science.  Every issue has nearly 50 pages of beautifully illustrated content, including science-related cartoons, how-to articles, trivia, reader contributions, interviews with female scientists, and a pullout poster.  Plus, the entire magazine is ad-free.

Both my girls really enjoyed checking out the inaugural issue of Smore.  The articles and topics, complete with eye-catching illustrations and photographs, were perfect for my 8 year old to understand and enjoy, but detailed enough to keep my older daughter’s attention as well.  As a mom, I love the educational content packaged in a high quality, fun-to-read magazine – and did I mention AD FREE?!

Smore magazine has six issues a year and is available in print and digital versions.  So if you have a young girl in your life, ignite her brilliance with a subscription to Smore magazine.  For more information, visit



Do you have a daughter, granddaughter, niece, or know a young girl who loves science?  Comment below and let us know what she dreams of being when she grows up and you will be entered to win a copy of the inaugural issue of Smore magazine just for her! Giveaway ends on October 6th, U.S. Residents only.



*I received a complimentary subscription in exchange for this review. All thoughts are my own. 

Heather Little

My name is Heather Little and my husband and I have two sweet girls and one crazy dog. We moved to Florida 6 years ago and have loved every minute of it! I enjoy crafting, good food, shopping, and of course travel!

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5 Ways To Protect The Health Of Your Family At Home

In a world full of surprises, it isn’t always possible to be certain of your family’s safety. This may result in you spending a lot of your time worrying about your loved ones. However, it is much easier to take control when you are at home. Your home should be somewhere that you can go to in order to feel safe and relaxed. It should be free from all of the stresses and strains of the outside world. If you want to do everything in your power to ensure that your family are happy and healthy, you will need to read on. Below are five ways that you can protect the health of your family, when you are at home.

Hire Exterminator services

If you are struggling to deal with pests, you should turn to the professionals for help. This is the best way to be certain about the results that you will receive. You can find pest control near Mathews NC. This service will provide long-lasting solutions for problems with pests like termites, bed bugs, mice and rats, cockroaches, spiders, mosquitoes, and many more. This is an essential step for you to take, if you are looking to protect the health of your loved ones. Pests can spread harmful bacteria and diseases. It is a terrible idea to let a pest infestation get out of hand. When you find yourself in this situation, it is vital that you act immediately. You should also trust a company that provides a service which is suitable for children and pets. You don’t want to be replacing one worry with another. In order to avoid this, you need to hire a company that doesn’t use chemicals that will be harmful to your family.

Invest in health insurance

When thinking about the health of your family, you need to look to the future. Don’t wait for problems to come your way, try to pre-empt them. Investing in health insurance is an extremely wise move to make. This investment will ensure that you get the best health care in the event of an emergency. It will also help you to be certain that you can afford any necessary treatments. Instead of having to face the burden of an illness, and a huge bill, at the same time, health insurance will help to remove the pressure of paying your family’s medical fees. Good quality medical insurance will also allow you to schedule in regular health checks. This is the best way to ensure that all of your family are fighting fit. Of all the areas that you could be investing your money, health care is by far the most responsible. Don’t spend your days worrying. Instead, take control of the situation and introduce a strong backup plan.

Purify your air

Clean air is hugely beneficial for the health of your family. Why not invest in an air purifier? This is a great way to benefit your respiratory system. If any members of your family suffer with severe allergies, an air purifier will provide welcome relief. It will also allow you all to get a good night’s sleep, as it helps with snoring, wheezing, and coughing. If you aren’t in a position to invest in an air purifier, you should take the natural route. Try to open up your windows, and doors, as much as possible. One of the worst things for your health is to live in an environment that is filled with stale, and stagnant, air. You should also try to arrange family hikes. Not only is this a great opportunity to explore the great outdoors, it will also help you, and your family, to breathe in some fresh air. Alternatively, you could spend time together in your back-yard. Whatever you do, just try to find some clean air to enjoy.

Put together a medical kit

Every home should have a medical kit. This is the best way to be prepared for emergencies. In the case of an emergency, it is important that everyone in your family knows where to go. If you have a medical kit, fetching it will become an instinctive step. Make sure that you do your research in order to find out what items should be stored in your kit. You should also be certain to replenish your stock on a regular basis. It is always the one thing that you’re missing that you need the most. If anyone in your family has specific medical requirements, it will be hugely beneficial to keep their specialist equipment in one place. For instance, if one of your children suffers from asthma, they will need to have a back-up inhaler. If this inhaler is constantly being moved around your home, it will be difficult to find it in an emergency. However, if it is stored safely in your medical kit, everyone will know where to run to. You should also consider having a second kit in your car. This is especially important if anyone in your family likes to take part in outdoor activities. Make sure that you always have the tools that you need.

Create a healthy diet and exercise plan

It is vital that you encourage your entire family to embrace a healthy attitude towards diet and exercise. One way to do this is by putting together a clear plan. Don’t just take this on alone, make sure that your entire family gets involved. Work together to make your household as healthy, and happy, as possible. You could work out together, take it in turns to prepare healthy meals, and even get up early to do yoga as a family. It might feel a little strange at first, especially if you’re not all used to such a healthy approach, but eventually you will begin to see the benefits. By working together you will the constant motivation to keep going. You could even make it a competition to see who can make the most positive changes to their lifestyle.

Matthews Pest Control


My name is Marijean, I live in Sunny FL with my wonderful husband and 2 children. I love Disney, Coffee and Blogging 🙂

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