I was asked to let you know about a new campaign – Lose-A-Palooza.
Lose-A-Palooza is a one-day social media event created to encourage participation in the Lose For Good campaign to benefit Share Our Strength and Action Against Hunger.
As part of the Lose For Good campaign, Weight Watchers will donate $1, up to a maximum of $60,000, to Share Our Strength and Action Against Hunger for each approved mention, acknowledgment or action related to “Lose For Good” made on September 14th through blogs, Twitter, Facebook and check-in via foursquare.
Lose For Good is a 7-week campaign, Lose-A-Palooza, on the other hand, is a one-day event as part of the Lose For Good campaign. The event runs one day only – September 14th – and its objective is to drive as much social media awareness as possible for Lose For Good.
I received nothing for telling you about this campaign, however I will be entered to win some cool stuff. This is One2One Network campaign.
