When it comes to creating a clothing store loved by customers, the right clothing is the key to success. But to have the right clothing for your customer base, you have to take a closer look at the fabrics and prints that you choose. Whether you’re shoppers like a simple loungewear style or a statement dress, the materials and prints you choose set the tone for your boutique.
At Dear Lover Clothing, we work closely with thousands of boutique owners and wholesale buyers, and we’ve seen first-hand which styles constantly fly off the shelves. Here’s a look at the fabrics and patterns that are leading the way in today’s market.
Fabrics: What’s In
Cotton
It’s really no surprise that the lightweight, breathable cotton is at the very top of the “it” list of fabrics. It’s the go-to choice for your everyday basics and traditional staples. Cotton delivers comfort your customers can count on.
Polyester Blends
What about a fabric that holds up to wear and tear? Or fabric that keeps its shape? Polyester is going to be your go-to. It’s ideal for bodycon fits, flowy blouses, and anything with a bit of stretch. Plus, they take dye well, so prints stay vibrant wash after wash!
Rayon
Rayon is elegant with a soft, silky feel, which is why it’s become a fan favorite for more elevated looks. Think maxi dresses, wrap styles, and wide-leg pants! It’s lightweight with great drape, making it perfect for warm-weather collections.
Knits and Ribbed Textures
These add a cozy, stylish vibe, which is a total a must-have for fall or winter collections. Ribbed knit tanks and matching sets are especially popular among boutique buyers right now!
Patterns That Pop
Floral Prints
Whether you’re going for a soft, romantic feel or looking for a bold tropical flair, this pattern is a bestseller all year ‘round. Florals work across multiple seasons, and even more silhouettes! Think sundresses, kimonos, and even joggers. They’re a smart staple for closets, and an even better staple for your boutique racks.
Animal Prints
Whether you’re bold or just looking for a bit of pop, animal prints are the perfect staple for your closet or store racks. These prints are timeless, seen throughout the ages on even the biggest fashion icons. They have the perfect staying power, especially when styled in trendy cuts like asymmetrical tops or midi skirts. They’re a boutique favorite for shoppers who want to stand out.
Abstract and Geometric
Clean lines and unique shapes make these patterns the perfect fit for stores looking for a modern or minimalist style. They add visual interest without overwhelming the garment, and they pair well with solid separates.
Fun Patterns
Tie-dye isn’t just for beach days, just like plaid isn’t simply a fall ‘fit! Nowadays they’re showing up in matching sets, oversized tees, and even jumpsuits. They’re playful and still selling strong.
What This Means for Your Boutique
Success in owning your store comes down to knowing what your customers will connect with and sourcing those pieces at the right time. At Dear Lover Clothing, we make it easy to stay ahead of the trends, so you can focus on what you do best: curating a boutique that stands out.