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If you’re not big on the practice of corporate gift-giving, now’s the time to reconsider. In the corporate world, gifts shouldn’t be limited to the festive season: whether it’s to celebrate a team member’s birthday, reward a job well done, or thank a valued client, choosing thoughtful personalized corporate gifts improves employee morale and helps build rapport with your clients.
Many business owners and office managers are on the fence about giving gifts to employees and clients, mainly because they aren’t sure what types of presents are appropriate. Below are six corporate gift ideas that are perfect for any occasion:
1. Branded Products
When it comes to gift giving in the world of business, branded promotional products provide the most value to both the giver and the receiver. These can be anything from a quality ballpoint pen to a canvas tote bag and or set of whiskey glasses. The key component of the gift, however, is the personalized branding that’s on it. By placing your company’s logo or name on the item, you have the potential to:
- Raise brand awareness
- Build better B2B relationships
- Save money on advertising
- Improve customer loyalty
- Improve employee relations, and
- Increase sales.
Regardless of the industry you’re in, giving away branded gifts to business associates, employees, and customers is a great way to improve relationships and brand awareness at the same time.
2. Golf Kit
If you know your client enjoys a rousing game of golf every now and then, you could give them a golf kit containing all the things they might need when they’re on the course. Include items such as golf towels, ball markers, balls, and tees to name a few. Bring them all together in a stylish bag that clips easily onto the side of a golf bag.
3. Quality Umbrella
While you might think an umbrella isn’t the most thoughtful present, there’s no denying that it comes in handy rain or shine. Just be sure to purchase a quality product to ensure the receiver won’t want to leave it behind!
4. Organizer
Everyone benefits from a bit of planning, and you can make this easy for your clients by giving them a smart and stylish organizer complete with notepad, pen, and plenty of pockets for their smartphone and other essentials. You can up the ante on this gift by opting for a leather-bound organizer featuring your company’s logo on the front.
5. Cheese Board
Another thoughtful corporate gift idea is the cheese board. Everyone loves cheese, so this gift is generally very happily received. Complete with various cutters, a fold-up cheese board that doubles as a carrying case for snacks and utensils is the perfect way to say thank you. If your recipient has dietary restrictions and doesn’t eat cheese, however, opt for a corporate hamper packed full of various goodies instead.
6. Fitness Kit
Good health is the name of the game these days, so put together a handy fitness kit for your best clients and staff as a token of your appreciation. This could include a towel, a set of earbuds, and a fitness tracker/heart monitor. The person receiving the kit will be sure to enjoy using the items, and you’ll earn some extra brownie points for being such a thoughtful employer and business associate!
Corporate gift giving is a great way to improve company morale and build client relationships. If you’ve always struggled with choosing the perfect gifts, take your cue from the list of ideas above and prepare to wow your recipients.
